Objectives for any sports organisation looking to live stream content


When setting objectives regarding streaming, it is important that they be in line with the overall digital goals and objectives of the national association.

Objectives should be SMART (Specific, Measurable, Attainable, Relevant and Time-bound). In other words, they should be achievable. Before you start streaming, you need to know how your streaming objectives will fit in with the digital goals of your business.

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